ADVENT_TREE

What is an Advent calendar?

The tradition of counting the remaining days in December until the most magical holiday of the year, Christmas, and celebrating each one with a small gift dates back over a hundred years, and the history of Advent calendars dates back to the 17th century.

Modern Christmas calendars (German: Adventskalender) are of course quite different. Advent begins for Catholics and Protestants on the Sunday four weeks before Christmas, and symbolises the period of pre-Christmas fasting. The Latin word "Advent" means "coming". Each Sunday, one of the four candles was lit on a wreath of spruce branches. And every day in December, as early as the 17th century, it was customary to hang pictures with biblical motifs on the walls. The first Advent calendar, which resembles our own today, was published in 1851. Ten years later, a printed version appeared in a church in Hamburg. In 1904, the German newspaper Neues Tagblatt Stuttgart offered its readers a gift: a Christmas calendar was enclosed with the printed edition.

Gerhard Lang, the son of a Protestant pastor from the small town of Maulbron, and his mother are to thank for the appearance of the now familiar Christmas calendar in the form of a chest or cardboard box with windows. Little Gerhard kept pestering his mother with the question, "When will it finally be Christmas?" The woman, whose imagination was enviable, found an ingenious way out. She drew 24 windows on cardboard and sewed a Wibele - a tiny biscuit - into each of them. Legend has it that, in 1908, thanks to Gerhard Lang, the first factory-made Christmas calendar rolled off the production line. From 1920 onwards, calendars with a little surprise hidden behind them were produced.

The real popularity of Christmas calendars came in the fifties of the 20th century, during the economic boom in West Germany. It was then that they became a "mass-market product". The tradition then spread throughout Europe. Advent calendars usually have an educational purpose: the child, before opening a new window, has to remember the good and bad of the current day. And the rule of opening one envelope a day helps to build self-control and patience. In recent years, Christmas calendars have begun to appear in Russia, and only in Russia has the Advent calendar turned into a "New Year's calendar," completely losing its religious aspect. Whether you choose to use our Advent calendar for Christmas or New Year, it is entirely up to you!


Do you want to give your child an unforgettable winter fairy tale?

Where there is no bad weather and no lingering anticipation of the New Year? One day waking up on a dark, frosty morning and plunging into a cosy world of magic, creativity and joyful anticipation of the holiday?

We love that feeling of sweet anticipation. When you already imagine a Christmas tree, sparkling with lots of lights, presents, and even the smell of tangerines and magic is in the air... You leave the room and the dream comes alive: there's a whole heap of surprises hanging on the wall, sparkling in the glow of lanterns!

It's incredibly exciting, because you don't know what awaits you inside. And you rush to the welcome scroll, sealed with a real seal, and begin your New Year's Adventure!

Every day will be like a little magic and it will be easy and pleasant to get up in the early winter morning. And the main holiday of the year will be the logical conclusion of this quest.

Today's children are full of entertainment and information, and sometimes it's hard to surprise them... We have created our Advent Calendar to immerse children in a cosy world of magic, creativity and joyful anticipation of the holiday, to teach them to see beauty in little things and to appreciate nature.

Our concept:
By creating our Advent events we want to encourage children to believe in magic and bring adults back to their childhood! We have thought of every detail and made sure that

❄️ that every child has a fun and rewarding time waiting for the most important holiday - New Year!

❄️ so that every parent can easily create a festive mood for everyone at home without wasting their precious time!

The most fantastic and pleasant of all experiences available to man is the anticipation of a miracle. Give this to your children on New Year's Eve!



Contact our managers

every day 8am - 23pm


Katrina So
old manager
Handmade decor
from natural wood
We deliver our Advents worldwide
подарок для ребенка на новый год
Discover more about our calendars here
Instructions on how to use the New Year Advent calendar

We create advent calendars for various holidays,

offering an array of engaging activities.

Creativity and curiosity are at the heart of our philosophy. Stay updated with our new products by following us on Instagram

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